Growth Strategies to Attract Higher-Value Clients – A Tech With Heart Interview with Ann Carden
What type of clients is your business attracting?
Are they the types of customers and clients one can scale a business with?
These are very good questions to be asking as a business owner if the goal is to scale one’s company to the point of making obscene amounts of money, or eventually selling it for 10x or more than its current value.
How a company gets to its goal, and the speed in which it will get there will be determined by the company’s business strategy and model.
Will lower-priced products and services be offered to the masses, or will premium products and services to the elite?
If a business wants to cater to premium/elite group, it is important to position itself in a way that attracts these high-level, high-value clients.
No one will invest $25,000 – $100,000 in a product or service if the perceived value matches that of something they can find in a bargain basement store.
Michelle Calloway, founder of the Tech With Heart nonprofit recently interviewed Ann Carden, a Strategic Business Growth & Marketing Consultant, on the Tech With Heart Show. She shares many valuable insights on how to package offers, and position businesses properly to attract high-value and high-ticket clients.
The following strategies will be taught in this interview:
- Why a premium business model is more valuable than a volume business model
- How to package an offering in a way that attracts high-value clients
- How to position a person or a business as the best fit for the job and why their products or services are the best solution to bring the desired results for potential clients
To learn more about attracting high-value, high-ticket clients,
join the free webinar next week,
September 28, 2021 at 10am PDT.
About Guest Ann Carden
Ann Carden is the CEO of A. Carden Inc., a Strategic Business Growth & Marketing Consultant, 3 x Author & #1 Int. Bestselling Author, Speaker, and podcast host of “The Strategic Edge.”
Ann has more than forty-one years of business, marketing, and sales experience. She spent thirteen years in corporate business management managing multiple-million-dollar departments for a multi-billion-dollar national retail corporation. She started her first business over thirty years ago. She has founded and built six highly successful businesses for herself, selling five of those businesses.
Working as a consultant/coach since 2010, Ann has helped hundreds of coaches, consultants, and service businesses add hundreds of thousands and millions of dollars to their business in over fifty different types of businesses.
She has also trained and educated thousands of business owners, entrepreneurs and professionals through speaking, workshops, seminars, and social media channels.
Book a free consultation with Ann at ACarden.com.
Tune in to The Strategic Edge Podcast to stay competitive with your online business
About Tech With Heart
Tech With Heart is a nonprofit 501(c)(3) foundation focused on creating a safe, nurturing learning environment for entrepreneurs, students, and children. Tech With Heart is a nonprofit with a passion to ENLIGHTEN and EMPOWER business owners to EMBRACE technology and business strategies that will keep them competitive and relevant for long term success, in a rapidly changing digital world. The entrepreneurial support program, Tech With Heart Network, is unlike other business networks because they are a nonprofit focused on serving and supporting, not gaining financial wealth.
- Members are heart-centered AND forward-thinking
- They teach emerging technologies and growth strategies
- All questions are good questions. They provide timely answers too!
- All ages and knowledge levels are welcome to participate
- Members build and nurture long-term business relationships as they grow alongside one another
- Warm, professional, and vetted business referral network
Visibility and promotional opportunities for experts and influencers as they enlighten and empower the entrepreneurial audience
ALL ACCESS PASS to Growth Strategies Masterclass with Ann Carden
Tech With Heart Network (nonprofit) is proud to offer you an ALL ACCESS PASS to the
Growth Strategies to Attract Higher-Value Clients Masterclass (webinar)
with Business Growth and Marketing Strategist, Ann Carden
Ann has more than forty-one years of business, marketing, and sales experience. She spent thirteen years in corporate business management managing multiple-million-dollar departments for a multi-billion-dollar national retail corporation. She has founded and built six highly successful businesses for herself, selling five of those businesses.
This class is 90 minutes of incredible insight and guidance to help entrepreneurs position themselves and their products and services properly, to begin attracting higher-quality, higher-paying clients.
Click here to access this masterclass without any opt-in or any obligation whatsoever.
Our mission is to empower you to be successful, and one of the ways to do that is through differentiating yourself and your business so that you stand out from your competitors.
In this masterclass you will learn:
- How to package an irresistible, premium, high-ticket offer
- How to position yourself or business to attract high-value clients
- How to close more sales
- How to create systems that will help your business scale
- How to find the right mentor and advisor
Would You Like To Be Interviewed On The Tech With Heart Network Or TV Show?
If you would like to gain visibility, and build credibility and authority as the expert in your industry, we have an opportunity for you.
We are always on the lookout for innovative, heart-centered business experts to be interviewed on the Tech With Heart stage.
You need to own your own business, and your business model, service, or product needs to add value to help others grow their businesses as well. If this opportunity seems like a good fit for you, please click here to be considered.