Messaging That Converts More Sales Online – A Tech With Heart Interview with Gary Howarth
In an over-saturated, digital world, how can businesses effectively get the attention of their target audience online?
Consumers are hit with thousands of messages every day. Even images are messages.
What captures the attention of most buyers? Is it the message a company is conveying, or how the message is being delivered?
Most small business owners focus on the tactics of deploying a messaging campaign, rather than focusing on the content of that message. This strategy often leads to lackluster results in conversion, because the message they are putting out to their audience, is not resonating with them.
When a message resonates, people are more compelled to take action.
Business Coach and Strategist, Gary Howarth, discusses online conversion equations, including key factors, such as, the problem prospects are having, and the results they are seeking, in this interview on the Tech With Heart Show.
In this interview, you will learn:
1. How to analyze your online messaging to identify if it can be improved
2. About keywords in headlines and A/B testing
3. How to create a compelling offer that prospects can’t refuse
About Guest Gary Howarth
Gary Howarth is a serial entrepreneur. He has started a number of businesses including a video email marketing business. Gary has sold materials on 4 different continents and has created multimillion-dollar sales for 3 different companies.
He now wants to share what he has learned over the past 30+ years and help small businesses and entrepreneurs succeed at what they love.
Businesses hire Gary to remove the overwhelm and focus on the strategies that will have a positive impact on profitability.
Take advantage of Gary’s knowledge to grow your business, at a heart-centered discount of 50% off his Online Business Academy.
The Online Business Academy is an entire library of proven and tested marketing strategies, advertising, and tactics, and a 52 – week, Virtual MBA Program. Users have 24/7 access to 150 hours of training videos and workbooks.
About Tech With Heart
Tech With Heart is a nonprofit 501(c)(3) foundation focused on creating a safe, nurturing learning environment for entrepreneurs, students, and children. Tech With Heart is a nonprofit with a passion to ENLIGHTEN and EMPOWER business owners to EMBRACE technology and business strategies that will keep them competitive and relevant for long-term success, in a rapidly changing digital world. The entrepreneurial support program, Tech With Heart Network, is unlike other business networks because they are a nonprofit focused on serving and supporting, not gaining financial wealth.
- Members are heart-centered AND forward-thinking
- They teach emerging technologies and growth strategies
- All questions are good questions. They provide timely answers too!
- All ages and knowledge levels are welcome to participate
- Members build and nurture long-term business relationships as they grow alongside one another
- Warm, professional, and vetted business referral network
Visibility and promotional opportunities for experts and influencers as they enlighten and empower the entrepreneurial audience
Would You Like To Be Interviewed On The Tech With Heart Network Or TV Show?
If you would like to gain visibility, and build credibility and authority as the expert in your industry, we have an opportunity for you.
We are always on the lookout for innovative, heart-centered business experts to be interviewed on the Tech With Heart stage.
You need to own your own business, and your business model, service, or product needs to add value to help others grow their businesses as well. If this opportunity seems like a good fit for you, please click here to be considered.