Pitfalls to Avoid When Starting a Business – A Tech With Heart Interview With David Lieberstein

Sep 28, 2021Business Growth, News

Pitfalls to Avoid When Starting a Business with David Lieberstein

Are you new to business or know someone who is just starting out?

Entrepreneurs are a rare and passionate breed of human. They take unnecessary risks to provide options to society that will hopefully solve big problems, and have great impact.

Stepping into becoming an entrepreneur or small business owner is often unchartered territory that is best navigated with the guidance of someone who has experienced the terrain.

Michelle Calloway, founder of the Tech With Heart nonprofit recently interviewed David Lieberstein, founder/CEO of Dream Product Guru, who has successfully built and sold multiple businesses. He talks about the pitfalls business owners should know about so they can avoid them, when starting out.

Click to watch interview

In this interview you will learn the importance of:

    • Having a clear vision of what you are building
    • Identifying and proving viability in the market
    • Planning, flexibility and pivoting
    • Knowing your funding and legal options

About Guest David Lieberstein

headshot of David Liberstein

David Lieberstein, founder/CEO of Dream Product Guru consulting for inventors and startups brings a unique, informed perspective as an entrepreneur and consultant, with over 45 years of experience in product development, manufacturing, licensing, wholesale marketing and retailing.

He founded a number of companies including Wine Things Unlimited, two greeting card companies, a regional sales agency and a retail outlet store. Total sales for these companies total more than $100 MILLION.

David’s passion and expertise in business include product development, production sourcing, marketing strategies, business logistics, and licensing negotiation. He has traveled extensively throughout Asia and Europe working directly with suppliers.

He started his business consulting firm, the Dream Product Guru, in 2013, specializing in supporting inventors and entrepreneurs in early stage development of their products and companies. His most recent patented invention and company is the Bonsai Urn, an eco-friendly ceramic urn giving families a living memorial for their loved ones. He is also the managing partner of the patented Laundranet, a unique retractable clothes drying rack that launched in early 2020.

About Tech With Heart

Tech With Heart is a nonprofit 501(c)(3) foundation focused on creating a safe, nurturing learning environment for entrepreneurs, students, and children. Tech With Heart is a nonprofit with a passion to ENLIGHTEN and EMPOWER business owners to EMBRACE technology and business strategies that will keep them competitive and relevant for long term success, in a rapidly changing digital world. The entrepreneurial support program, Tech With Heart Network, is unlike other business networks because they are a nonprofit focused on serving and supporting, not gaining financial wealth.

    • Members are heart-centered AND forward-thinking
    • They teach emerging technologies and growth strategies
    • All questions are good questions. They provide timely answers too!
    • All ages and knowledge levels are welcome to participate
    • Members build and nurture long-term business relationships as they grow alongside one another
    • Warm, professional, and vetted business referral network

Visibility and promotional opportunities for experts and influencers as they enlighten and empower the entrepreneurial audience

Would You Like To Be Interviewed On The Tech With Heart Network Or TV Show? 

If you would like to gain visibility, and build credibility and authority as the expert in your industry, we have an opportunity for you.

We are always on the lookout for innovative, heart-centered business experts to be interviewed on the Tech With Heart stage.

You need to own your own business, and your business model, service, or product needs to add value to help others grow their businesses as well. If this opportunity seems like a good fit for you, please click here to be considered.