Write Compelling Marketing Copy is not easy.
The average person encounters 6,000 – 10,000 ads a day.
Ad fatigue is a real thing.
So, how do you get your message to stand out and be seen?
You have to “hook” a person’s interest so they stop scrolling.
Once you “hook” a person’s interest, you need a compelling bi-line to get them to read further, otherwise they will “bounce,” and move on.
I recently interviewed Chelsea Baldwin, founder & CEO of Copy Power, LLC, a disruptive copywriting agency, on the Tech With Heart Show. She specializes in getting her clients 2x to 3x their normal results with better-written copy.
She talks about various ways you can “hook” a person’s attention by making bold claims, sharing personal stories, and using social proof to spotlight your successes.
In this episode of Tech With Heart, you will learn about Write Compelling Marketing Copy
- How to write copy that grabs people’s attention online
- How to write copy that resonates with your audience
- How to use copy to stand out as a go-to expert in your niche, even if you are not as experienced, or have not been around as long as others
This information is highly valuable to grow your business and your social media following. Click here to watch interview now.
Imagine your words having the power to connect emotionally with your audience in a way that it influences their buying decisions.
They key is to be real. Be you.
Influence comes from authenticity. People want to “hear” your authentic voice in your copy.
Give the reader enough information to make an informed decision without giving away all of your secret sauce.
Give value, and you will gain influence.
You don’t have to be perfect to be successful. You just have to put yourself out there.
You can do it!
About Guest Chelsea Baldwin
Chelsea Baldwin is the founder & CEO of Copy Power, LLC.
Copy Power is a disruptive copywriting agency that specializes in doubling or tripling client conversion rates & sales via fresh copy that stands out online, gets audience attention, and drives people to action.
Chelsea has developed a unique copywriting strategy that takes a completely different approach than most writing exercises and can turn even a non-writer into a professional copywriter.
Check out some free copywriting resources on her website GetCopyPower.com
Click here to listen Chelsea’s podcast, The Business Bitch Podcast, on Apple Podcasts and Spotify
About Tech With Heart Network
Tech With Heart is a community of heart-centered, forward-thinking business professionals who want to use technology to quickly grow their business, but also want to keep human connection at the core of everything they do.
Would You Like To Be Interviewed On The Tech With Heart Network Or TV Show?
If you would like to gain visibility, and build credibility and authority as the expert in your industry, we have an opportunity for you.
We are always on the lookout for innovative, heart-centered business experts to be interviewed on the Tech With Heart stage. You need to own your own business, and your business model, service, or product needs to add value to help others grow their businesses as well
If this opportunity seems like a good fit for you, please click here to be considered.