Search Out and Stop Your Profit Leaks!

“Beware of little expenses; a small leak will sink a great ship.” – Benjamin Franklin

Profitability is the direct result of an organized, efficient operating environment and the penalties for failure can be severe. 

Join Fred Parrish, co-author of The E-Myth Chief Financial Officer with Michael Gerber, and Innovative Media Expert, Michelle Calloway on the Tech With Heart TV Show as they discuss an amazingly simple technology called The Profit Beacon, that enables any business owners to become their own Chief Financial Officer.

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Know Your Numbers

Small business owners believe that sales will solve all their problems. If you don’t understand your profit margins, you can sell yourself out of business.” – Fred Parrish

Fred Parrish shares his wisdom on operational analysis, dynamic cash flow management, staff efficiency planning, profit mining, organizational development, CFO thinking, and business success.

Learn how you can:

  • Turbocharge your financial data to achieve your P&L and cash flow objectives
  • Shine the light on critical decision-making points
  • Evolve your company towards a financial planning and analysis mindset
  • Make the best financial decisions for your company!

About Special Guest Fred Parrish

Picture of Fred Parrish, co-author of the E-myth Chief Financial Officer

Fred Parrish has been instrumental in the growth and development of many private and publicly traded companies. His 39 years of experience includes 35 years in development and implementation of board approved plans and policies, directing and overseeing company operations, managing corporate resource development and directing strategic planning.  Mr. Parrish has extensive international management and contracts experience with a background in both operations and financial management.

During his career he has held positions from staff accountant to CEO in both public and private companies with revenues ranging from startup to $5 billion.  Mr. Parrish has served on the Board of Directors for 12 organizations in aerospace, manufacturing, healthcare services, business services, insurance, international missions, technology and document management while advising hundreds of companies in more than 75 industries.

Picture of Fred Parrish Shaking Hands with Michael E. Gerber

The E-Myth Chief Financial Officer: Why Most Small Businesses Run Out of Money and What to Do About It

Fred is a co-author with Michael E Gerber of the new book The E-Myth Chief Financial Officer: Why Most Small Businesses Run Out of Money and What to Do About It and author of the The Profit Mentality: A guide for maximizing entrepreneurial success by taking control of the financial dynamics critical to profitability.

Mr. Parrish is a Speaker and instructor on subjects such as operational analysis, dynamic cash flow management, staff efficiency planning, profit mining, organizational development, CFO thinking, and business success.  He has been featured on major news sources as an expert on various topics such as finance, the economy, organizational excellence, and entrepreneurial achievement. Expert Media examples:  NBC, CBS, The CW, Fox News Radio, iHeart Radio, ESPN Radio and over 100 interviews.

The Profit Beacon Icon

Become Your Own Chief Financial Officer 

The Profit Beacon (SaaS) software allows any CEO to confidently put on the hat of a CFO and lead their company toward success by making the right financial decisions.”

Financial Planning – it’s something we know we NEED, but often times we don’t know how to do it. Fred and his team of innovators has created a simple solution to gaining visibility and understanding of your business finances for better business planning. The Profit Beacon automated CFO software and virtual CFO Services is available to you for a very affordable, monthly subscription.

Stop your profit leaks, and start making more informed financial decisions in your business today with Profit Beacon.

About the Host, Michelle Calloway

Michelle Calloway headshot Inc. Magazine

Michelle Calloway is a Speaker, Int’l Bestselling Author, and the Founder and CEO of REVEALiO, Inc., an innovative software solutions company specializing in augmented reality interactive experiences. She is driven to success in response to a calling she believes has been placed in her life. Her goal is to make augmented reality experiences accessible and affordable for everyone, to enhance human relationships, and empower business owners to have more impact, influence, and income.

Michelle combines her expertise in visual communication with the emerging world of augmented reality (AR). This cutting-edge technology overlays virtual content on top of real world objects when they are viewed through a mobile or wearable smart device.

She wants to share her inspirational story and teach the power of augmented reality video marketing to entrepreneurs, small business owners, CEOs, marketing professionals, and print professionals. Her heart is to empower small businesses to gain the ultimate competitive advantage by captivating their audiences and influencing their buying decisions.

Learn more about REVEALiO – Augmented Reality Marketing

About Tech With Heart

Tech With Heart is a community of heart-centered, forward-thinking business professionals who want to use technology to quickly grow their business, but want to keep human connection at the core of everything they do. ***Member participation is highly encouraged.***You DO NOT need to be tech-savvy to benefit from this group!